Cookie Policy

We keep this simple: a small number of cookies run the store, and analytics only runs if you say yes. Here is every cookie and stored value we use.

Strictly necessary (always active)

The store cannot function without these. They contain no advertising identifiers and are never shared for marketing.

• ap_cart: your shopping cart (cryptographically signed). Expires after 7 days.
• ap_promo: a promo code you've applied. Expires with your cart.
• ap_session: dashboard sign in session (staff only). Expires after 8 hours.
• ap_age_ok: remembers you passed the 21+ age gate. Lasts 90 days.
• ap_cookies: remembers your cookie banner choice. This one is not a cookie; it is a preference saved in your browser's local storage.
• ap_recent: remembers products you recently viewed, so we can show them again. Saved in your browser's local storage, not a cookie.
• Cloudflare cookies (e.g. cf_clearance): set by our security provider to distinguish humans from bots.

Analytics (only with your consent)

• Google Analytics 4 (_ga, _ga_*): anonymous usage statistics with IP anonymization, active only after you click "Accept" on the cookie banner. Declining keeps analytics fully off. These cookies last up to 2 years.

What we don't use

• No advertising or retargeting pixels.
• No social media trackers.
• No fingerprinting.

Controlling cookies

• Decline (or later clear cookies and decline again) on our banner to keep analytics off.
• We honor the Global Privacy Control signal.
• Your browser can block or delete cookies entirely, but blocking the strictly necessary ones will break the cart and checkout.
• California residents: see Do Not Sell or Share My Personal Information.

Questions? info@alwayspressure.com